{"id":76291,"date":"2023-08-01T12:01:52","date_gmt":"2023-08-01T10:01:52","guid":{"rendered":"https:\/\/phrase.com\/ausgewahlte-storys\/"},"modified":"2024-11-04T11:37:28","modified_gmt":"2024-11-04T10:37:28","slug":"featured-stories","status":"publish","type":"page","link":"https:\/\/phrase.com\/de\/featured-stories\/","title":{"rendered":"Ausgew\u00e4hlte Storys"},"content":{"rendered":"\n<div id=\"acf\/text-block_731a4ee8f66d1880570226b92df4a73b\" class=\"pxblock pxblock--text spacing--default bg--white\">\n\n\t\n\t<div class=\"container\">\n\t\t<div class=\"wysiwyg animate-in block-center\">\n\t\t\t<p class=\"subhead\" style=\"text-align: center;\">Ausgew\u00e4hlte Storys<\/p>\n<h1 class=\"secondary \" style=\"text-align: center;\">Spotlight on Phrase<\/h1>\n<p style=\"text-align: center;\">In unserem &#8222;Spotlight on Phrase\u201c findest du die wichtigsten Storys, \u00fcber die in den Medien berichtet wurde. Es handelt sich um eine Zusammenstellung aufschlussreicher Meinungen und Gedanken zu einer Vielzahl von Themen, die zeigen, welchen Wert Phrase f\u00fcr Branche und f\u00fcr Unternehmen gleicherma\u00dfen hat.<\/p>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n<div id=\"acf\/featured-content-block_676b085c8a6a0b5d713448f2b1151eb3\" class=\"pxblock pxblock--featured-content bg--white\">\n\t<div class=\"container\">\n\t\t<div class=\"posts  columns--2\">\n\t\t\t<div class=\"post\">\n\t<a href=\"https:\/\/www.dataversity.net\/3-ai-misconceptions-that-are-constraining-real-world-results\/\" class=\"image_link\" target=\"_blank\">\n\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/Simone.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"Simone_Bohnenberger-Rich\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/Simone.jpg 800w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/Simone-300x169.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/Simone-768x432.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\n\t\t<div class=\"item_content\">\n\t\t\t<p class=\"item_meta subhead label\">\n\t\t\t\tArticle | Dataversity\t\t\t<\/p>\n\n\t\t\t<h2 class=\"h4 item_title single-post__title\">3 AI Misconceptions That Are Constraining Real-World Results<\/h2>\n\t\t\t<p class=\"item_excerpt\">This article explores three AI misconceptions: overestimating LLM ease-of-use, expecting full automation, and undervaluing infrastructure investment.<\/p>\n\t\t\t\t\t\t\t<p class=\"item_author\">\n\t\t\t\t\tSimone Bohnenberger-Rich, PhD, Chief Product Officer, Phrase\t\t\t\t<\/p>\n\t\t\t\t\t<\/div>\n\t<\/a>\n<\/div>\n<div class=\"post\">\n\t<a href=\"https:\/\/www.chargebee.com\/blog\/phrase-pricing-packaging-lessons\/\" class=\"image_link\" target=\"_blank\">\n\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/Chargebee-2.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"Chargebee_Phrase_Growth_Journey\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/Chargebee-2.jpg 800w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/Chargebee-2-300x169.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/Chargebee-2-768x432.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\n\t\t<div class=\"item_content\">\n\t\t\t<p class=\"item_meta subhead label\">\n\t\t\t\tArticle | Chargebee\t\t\t<\/p>\n\n\t\t\t<h2 class=\"h4 item_title single-post__title\">5 Pricing &#038; Packaging Lessons from Phrase\u2019s Growth Journey<\/h2>\n\t\t\t<p class=\"item_excerpt\">Phrase&#8217;s growth journey reveals key pricing &#038; packaging lessons for SaaS businesses: usage-based models, seamless subscriptions &#038; smart entitlement management.<\/p>\n\t\t\t\t\t\t\t<p class=\"item_author\">\n\t\t\t\t\tHarikrishna, SaaS Fintech Specialist, Chargebee\t\t\t\t<\/p>\n\t\t\t\t\t<\/div>\n\t<\/a>\n<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"posts  columns--3\">\n\t\t\t\t\t\t<div class=\"post\">\n\t<a href=\"https:\/\/www.chargebee.com\/customers\/phrase\" class=\"image_link\" target=\"_blank\">\n\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/Chargebee.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"Chargebee_blueprint\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/Chargebee.jpg 800w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/Chargebee-300x169.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/Chargebee-768x432.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\n\t\t<div class=\"item_content\">\n\t\t\t<p class=\"item_meta subhead label\">\n\t\t\t\tInterview | Chargebee\t\t\t<\/p>\n\n\t\t\t<h2 class=\"h4 item_title single-post__title\">Breaking the Language Barrier: Phrase\u2019s Blueprint for Efficiency<\/h2>\n\t\t\t<p class=\"item_excerpt\">Learn how Phrase fuels growth with a pivot to usage-based pricing, market expansion, M&#038;A, and multi-product play while offering a unified subscriber experience.<\/p>\n\t\t\t\t\t\t\t<p class=\"item_author\">\n\t\t\t\t\tChargebee Team with Martin Konop, Chief Financial Officer, Phrase\t\t\t\t<\/p>\n\t\t\t\t\t<\/div>\n\t<\/a>\n<\/div>\n<div class=\"post\">\n\t<a href=\"https:\/\/slator.com\/uber-phrase-how-to-leverage-the-language-ai-stack-in-localization\/\" class=\"image_link\" target=\"_blank\">\n\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/Slatorcon-1.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"Slaton_Georg\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/Slatorcon-1.jpg 800w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/Slatorcon-1-300x169.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/Slatorcon-1-768x432.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\n\t\t<div class=\"item_content\">\n\t\t\t<p class=\"item_meta subhead label\">\n\t\t\t\tInterview | Slator\t\t\t<\/p>\n\n\t\t\t<h2 class=\"h4 item_title single-post__title\">Uber and Phrase on How to Leverage the Language AI Stack<\/h2>\n\t\t\t<p class=\"item_excerpt\">Georg Ell &#038; Uber\u2019s Hameed Afssari discuss the transformative role of AI in localization, focusing on the efficiency, quality, and scalability enabled by LLMs.<\/p>\n\t\t\t\t\t\t\t<p class=\"item_author\">\n\t\t\t\t\tSlator Team\t\t\t\t<\/p>\n\t\t\t\t\t<\/div>\n\t<\/a>\n<\/div>\n<div class=\"post\">\n\t<a href=\"https:\/\/www.ana.net\/miccontent\/show\/id\/ii-2024-08-international-expansion\" class=\"image_link\" target=\"_blank\">\n\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/International-Expansion.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"International_Expansion\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/International-Expansion.jpg 800w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/International-Expansion-300x169.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/International-Expansion-768x432.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\n\t\t<div class=\"item_content\">\n\t\t\t<p class=\"item_meta subhead label\">\n\t\t\t\tArticle | ANA\t\t\t<\/p>\n\n\t\t\t<h2 class=\"h4 item_title single-post__title\">Business Leaders Emphasize International Expansion as Key to Success<\/h2>\n\t\t\t<p class=\"item_excerpt\">Pamela Ghosal explores how localization is a key driver of growth, with inclusion in strategic plans essential to global expansion and customer engagement.<\/p>\n\t\t\t\t\t\t\t<p class=\"item_author\">\n\t\t\t\t\tPamela Ghosal, Director, Brand and Communications, Phrase\t\t\t\t<\/p>\n\t\t\t\t\t<\/div>\n\t<\/a>\n<\/div>\n<div class=\"post\">\n\t<a href=\"https:\/\/customerthink.com\/why-localization-is-now-taking-center-stage-in-business-strategy\/\" class=\"image_link\" target=\"_blank\">\n\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/Localization-Business-Strategy.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"Localization_Business_Strategy\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/Localization-Business-Strategy.jpg 800w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/Localization-Business-Strategy-300x169.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/Localization-Business-Strategy-768x432.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\n\t\t<div class=\"item_content\">\n\t\t\t<p class=\"item_meta subhead label\">\n\t\t\t\tArticle | Customer Think\t\t\t<\/p>\n\n\t\t\t<h2 class=\"h4 item_title single-post__title\">Why Localization Is Now Taking Center Stage in Business Strategy<\/h2>\n\t\t\t<p class=\"item_excerpt\">Global survey confirms localization drives growth, customer trust, and compliance, with leaders now seeing it as vital to global reach and business success.<\/p>\n\t\t\t\t\t\t\t<p class=\"item_author\">\n\t\t\t\t\tPamela Ghosal, Director, Brand and Communications, Phrase\t\t\t\t<\/p>\n\t\t\t\t\t<\/div>\n\t<\/a>\n<\/div>\n<div class=\"post\">\n\t<a href=\"https:\/\/blog.klivvr.com\/sky-high-content-a-ux-writers-guide-to-problem-solving\" class=\"image_link\" target=\"_blank\">\n\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/A-UX-Writers-Guide-to-Problem-Solving.png\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"A-UX-Writers-Guide-to-Problem-Solving\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/A-UX-Writers-Guide-to-Problem-Solving.png 800w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/A-UX-Writers-Guide-to-Problem-Solving-300x169.png 300w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/A-UX-Writers-Guide-to-Problem-Solving-768x432.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\n\t\t<div class=\"item_content\">\n\t\t\t<p class=\"item_meta subhead label\">\n\t\t\t\tArticle | Klivvr\t\t\t<\/p>\n\n\t\t\t<h2 class=\"h4 item_title single-post__title\">Sky High Content: A UX Writer\u2019s Guide to Problem Solving<\/h2>\n\t\t\t<p class=\"item_excerpt\">Salma Sabry shares how OTA updates let Klivvr&#8217;s UX writers fix content instantly, enhancing user experience without full app updates.<\/p>\n\t\t\t\t\t\t\t<p class=\"item_author\">\n\t\t\t\t\tSalma Sabry, UX Writer, Klivvr\t\t\t\t<\/p>\n\t\t\t\t\t<\/div>\n\t<\/a>\n<\/div>\n<div class=\"post\">\n\t<a href=\"https:\/\/aithority.com\/machine-learning\/unlocking-hyperautomation-what-it-takes-to-guard-quality-with-ai\/\" class=\"image_link\" target=\"_blank\">\n\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/Hyperautomation.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"unlocking_hyperautomation\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/Hyperautomation.jpg 800w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/Hyperautomation-300x169.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/Hyperautomation-768x432.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\n\t\t<div class=\"item_content\">\n\t\t\t<p class=\"item_meta subhead label\">\n\t\t\t\tArticle | AI Authority\t\t\t<\/p>\n\n\t\t\t<h2 class=\"h4 item_title single-post__title\">Unlocking Hyperautomation: What It Takes to Guard Quality with AI<\/h2>\n\t\t\t<p class=\"item_excerpt\">Alon Lavie explores how AI hyperautomation &#038; quality scoring can ensure translation accuracy, efficiency, &#038; scalability across global enterprise workflows.<\/p>\n\t\t\t\t\t\t\t<p class=\"item_author\">\n\t\t\t\t\tAlon Lavie, VP AI Research, Phrase\t\t\t\t<\/p>\n\t\t\t\t\t<\/div>\n\t<\/a>\n<\/div>\n<div class=\"post\">\n\t<a href=\"https:\/\/slator.com\/how-ai-automation-can-fast-track-lqa\/\" class=\"image_link\" target=\"_blank\">\n\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/AI-Automation-Fast-Track-.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"how-ai-automation-can-fast-track-lqa\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/AI-Automation-Fast-Track-.jpg 800w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/AI-Automation-Fast-Track--300x169.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/AI-Automation-Fast-Track--768x432.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\n\t\t<div class=\"item_content\">\n\t\t\t<p class=\"item_meta subhead label\">\n\t\t\t\tInterview | Slator\t\t\t<\/p>\n\n\t\t\t<h2 class=\"h4 item_title single-post__title\">How AI Automation Can Fast-Track LQA<\/h2>\n\t\t\t<p class=\"item_excerpt\">Georg Ell and Simone Bohnenberger-Rich explore how AI automation enhances LQA, scalability, and quality for LSPs managing high-volume content.<\/p>\n\t\t\t\t\t\t\t<p class=\"item_author\">\n\t\t\t\t\tSlator Team\t\t\t\t<\/p>\n\t\t\t\t\t<\/div>\n\t<\/a>\n<\/div>\n<div class=\"post\">\n\t<a href=\"https:\/\/multilingual.com\/magazine\/july-2024\/language-companies-and-the-generative-ai-boom\/\" class=\"image_link\" target=\"_blank\">\n\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/AI-Boom.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"Explosion Cloud\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/AI-Boom.jpg 800w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/AI-Boom-300x169.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/AI-Boom-768x432.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\n\t\t<div class=\"item_content\">\n\t\t\t<p class=\"item_meta subhead label\">\n\t\t\t\tArticle | Multilingual Magazine\t\t\t<\/p>\n\n\t\t\t<h2 class=\"h4 item_title single-post__title\">Language Companies and the Generative AI Boom<\/h2>\n\t\t\t<p class=\"item_excerpt\">Industry leaders including Simone Bohnenberger-Rich, discuss the impact of AI on the language industry.<\/p>\n\t\t\t\t\t\t\t<p class=\"item_author\">\n\t\t\t\t\tEddie Arrieta and Cathy Martin\t\t\t\t<\/p>\n\t\t\t\t\t<\/div>\n\t<\/a>\n<\/div>\n<div class=\"post\">\n\t<a href=\"https:\/\/multilingual.com\/unlocking-content-localization-with-ai-automation-and-metric-sharing\/\" class=\"image_link\" target=\"_blank\">\n\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/MULTILINGUAL_-.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"Metrics &amp; Workflows\" srcset=\"https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/MULTILINGUAL_-.jpg 800w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/MULTILINGUAL_--300x169.jpg 300w, https:\/\/phrase.com\/wp-content\/uploads\/2024\/11\/MULTILINGUAL_--768x432.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\n\t\t<div class=\"item_content\">\n\t\t\t<p class=\"item_meta subhead label\">\n\t\t\t\tArticle | MultiLingual Magazine\t\t\t<\/p>\n\n\t\t\t<h2 class=\"h4 item_title single-post__title\">Unlocking Content Localization With AI Automation and Metric Sharing<\/h2>\n\t\t\t<p class=\"item_excerpt\">Andrea Tabacchi explores how AI-driven automation and metric sharing in content localization can enhance quality and efficiency, driving global success.<\/p>\n\t\t\t\t\t\t\t<p class=\"item_author\">\n\t\t\t\t\tAndrea Tabacchi, Chief Customer Officer, Phrase\t\t\t\t<\/p>\n\t\t\t\t\t<\/div>\n\t<\/a>\n<\/div>\n\t\t<\/div>\n\t\t\t\t\t<div class=\"container\">\n\t\t\t\t<div class=\"nav_links\">\n\t\t\t\t\t<div class=\"page-numbers-container\"><span aria-current=\"page\" class=\"page-numbers current\">1<\/span><a class=\"page-numbers\" href=\"https:\/\/phrase.com\/de\/wp-json\/wp\/v2\/pages\/76291\/page\/2\/\">2<\/a><a class=\"page-numbers\" href=\"https:\/\/phrase.com\/de\/wp-json\/wp\/v2\/pages\/76291\/page\/3\/\">3<\/a><span class=\"page-numbers dots\">&hellip;<\/span><a class=\"page-numbers\" href=\"https:\/\/phrase.com\/de\/wp-json\/wp\/v2\/pages\/76291\/page\/6\/\">6<\/a><\/div><a class=\"next page-numbers\" href=\"https:\/\/phrase.com\/de\/wp-json\/wp\/v2\/pages\/76291\/page\/2\/\">Weiter &raquo;<\/a>\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<\/div>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":57,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_stopmodifiedupdate":false,"_modified_date":"","_searchwp_excluded":"","footnotes":""},"class_list":["post-76291","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/phrase.com\/de\/wp-json\/wp\/v2\/pages\/76291"}],"collection":[{"href":"https:\/\/phrase.com\/de\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/phrase.com\/de\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/phrase.com\/de\/wp-json\/wp\/v2\/users\/57"}],"replies":[{"embeddable":true,"href":"https:\/\/phrase.com\/de\/wp-json\/wp\/v2\/comments?post=76291"}],"version-history":[{"count":3,"href":"https:\/\/phrase.com\/de\/wp-json\/wp\/v2\/pages\/76291\/revisions"}],"predecessor-version":[{"id":76313,"href":"https:\/\/phrase.com\/de\/wp-json\/wp\/v2\/pages\/76291\/revisions\/76313"}],"wp:attachment":[{"href":"https:\/\/phrase.com\/de\/wp-json\/wp\/v2\/media?parent=76291"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}