{"id":5406,"date":"2022-06-22T08:35:00","date_gmt":"2022-06-22T08:35:00","guid":{"rendered":"https:\/\/phrase.com\/?p=5406"},"modified":"2023-03-21T09:45:25","modified_gmt":"2023-03-21T08:45:25","slug":"localization-services","status":"publish","type":"post","link":"https:\/\/phrase.com\/blog\/posts\/localization-services\/","title":{"rendered":"How to Choose the Right Localization Services"},"content":{"rendered":"\n
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Companies on track for global growth often face language as a major barrier to market entry. While English is technically the number one language on the internet, it represents <\/span>only 25% of the world\u2019s internet users<\/span><\/a>. What is more interesting is that unlike English, user numbers for languages such as Chinese, Spanish, or Arabic are growing at unprecedented rates.<\/span><\/p>\n

For a product or service to earn trust and attract buyers across markets, it doesn\u2019t only need to \u201cspeak\u201d their language but also have a local look and feel. The adaptation process required to go beyond mere translation, known as localization, involves designing a whole new user experience that takes into account local expectations, currencies, legal requirements, and more.<\/span><\/p>\n

Every company pursuing a serious global expansion strategy needs professional localization services that are powered by modern localization technology. To help you better evaluate which localization services may make sense for your business needs, this guide will walk you through everything you need to know about localization services as a lever for growth.<\/span><\/p>\n

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Overview<\/p>\nToggle<\/span><\/path><\/svg><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n